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Drive Durable Growth With Customer-Centric Strategies

When we started Staircase AI, everyone was skeptical about AI. We would often hear concerns from revenue intelligence and CS leaders saying things such as: “It…

When customers buy from you, a pact is created. It says: You’re not only committed to delivering your products or services, but also the positive…

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The What, Why, and How of Customer Adoption

Customer adoption is a very important element of a successful business, yet it’s still sometimes misunderstood. So, let’s ask ourselves: What’s customer adoption, why’s it…

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Custom LMS 101

A custom LMS gives you the flexibility to completely tailor the learning experience exactly how you want for your customers, employees, partners or workforce. Customer, employee and…

It may be tempting to take your entire customer, employee or partner education program online. But wait. As we get back to in-person everything (fingers crossed), completely abandoning in-person training…

The shifting sands of the B2B world are causing costly customer acquisition engines to slow down. Revenue declines are following suit. For B2B companies dealing with shrinking…

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Six Essential Customer Onboarding Steps

Ready for a wake-up call? Seventy-four percent of potential customers said they’d switch to another solution if onboarding was complicated. Meanwhile, 86% of customers said they’ll…

Imagine you’re tasked with creating an online learning program or you’re looking for an LMS vendor for your company’s customer training program and you hear the term “SCORM” or…

Generative AI is an unstoppable force, rapidly transforming the world around us as we know it. If you’re still reeling from its ability to process…

Ready for liftoff? Gainsight is thrilled to announce Pulse Encore—an exclusive gathering of minds, ready to share, connect, and level up the world of Customer…

A quick Google search will return a seemingly endless list of LMS vendors and make to make it even more confusing, many of them offer…

In the digital age, customer experience is the bedrock of a successful business, and companies are continuously seeking innovative ways to engage and support their…

You’ve decided to replace your old learning management system (LMS), upgrade your existing one, or launch one for the first time. In any case, the issue now becomes:…

“Is our online training having a positive ROI?” If you’ve been on an L&D team for any period of time, someone’s asked you this question (probably…

Whether you call it product-led, customer-led, or digital-led, cohesive user journeys in your product are key to successful product and overall customer experiences. Cohesive journeys…

Well defined customer touch points are the foundation of a strong digital experience with your product. And as the SaaS industry evolves and gets more…

In the current market, a company’s future is increasingly being determined by its existing customers. As new business growth slows down, companies that retain and…

A customer success strategy helps you engage customers and manage retention rates. But developing a strong customer success strategy requires time and effort. Particularly, you need to educate your customer base and make them…

In the fast-paced digital landscape, delivering exceptional customer experiences has become a crucial aspect of any successful business. Companies that prioritize understanding their customers’ needs…

This article was originally written by Barb Mosher Zinck and published on Diginomica.  Every company has some type of motion around the customer journey, according…

As a professional, you’ve probably received plenty of questions about eLearning ROI (return on investment) and if your online training program is working. You want to help…

Churn is the enemy of every customer-focused business, which is why customer education is a vital part of acquiring and maintaining customers. Used properly, customers…

The uncertain times are leaving many B2B businesses in a cloud of mystery. What’s not hanging in the balance, however, is your customers’ expectations. In…

What do Digital Customer Education Programs and snowballs have in common? They both grow over time. By now, your learning journey is well underway. You’ve promoted the heck…

As the technology sector transitions from hyper-growth to durable growth, SaaS companies are shifting their focus to safeguarding Net Revenue Retention (NRR) and ensuring customer…

When considering “user training,” your mind likely goes to a typical onboarding meeting or company training session. However, this is no longer the only (and…

Every software product is different — it’s possible your software is unlike anything your customers have seen before. The earliest stages of your business’s relationship…

As Customer Success (CS) matures and enters a digital era, operations have never been more pivotal. CS teams are charged with perfecting a seamless omnichannel…

By now, you’ve heard the big news (but just in case you didn’t): Gainsight acquired the leading Customer Education Platform Northpass. For the boring version…

By Steve Cornwell, July 11, 2023 This morning, we announced that Gainsight acquired Northpass in the most exciting moment in my 20 years of company…

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AI Gives CS a Competitive Edge

As the technology market enters a new era, Customer Success (CS) has become a critical differentiator for businesses. According to Gainsight’s The Evolution of Customer…

Delivering exceptional customer experiences is imperative for all Customer Success teams. However, ensuring that you deliver the right information, at the right time, through the…

Many organizations face the challenge of a fragmented customer journey—especially because their tech stack, with many disparate customer-facing tools and resources, is disjointed and disconnected. …

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Why In-App Is Key to Digital CS

“This should come as no surprise, but the most digital part of Customer Success is in your products. And the best digital products really see…

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Transforming Customer Success at Coveo

When I joined Coveo, they had a great Customer Success (CS) team and were doing an excellent job servicing customers. They were a small group…

The curtains have closed on another remarkable edition of CxO Summit EMEA, leaving us buzzing with excitement and brimming with new ideas. Over two days,…

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