Hey there, expansion enthusiasts! If you’re on the front lines of securing revenue, then you know that spotting opportunities for growth is like finding hidden treasures. At Gainsight, we’re thrilled to unveil our latest State of Customer Expansion report—a roadmap that’s tailor-made for teams that are all about growing revenue.
Our biggest takeaway? Real-time insights, powered by Staircase AI, can flip the script on your expansion strategies and make sure that you aren’t missing opportunities to grow your business. Let’s dive into three ways AI powers expansion.
1. Spotting Expansion Opportunities with Real-Time Insights
Imagine having a crystal ball that reveals not just what your customers are doing, but also what they could be doing. With Staircase AI, that’s exactly what you get! Our technology provides you with real-time insights that illuminate opportunities for you to grow your commercial relationship with your customers—these are opportunities that are often overlooked.
This means your conversations can go from average to awesome, transforming from “how’s it going?” to “hey, did you know we offer x that can really provide x, y, z value based upon your business objectives?” With this kind of proactive approach, you’re not just unlocking hidden nuggets of opportunity—you’re also making sure customers feel heard and valued. That’s the key to driving those juicy upsell and cross-sell conversations.
2. Cultivating Multi-Threaded Relationships
Let’s talk about the customer relationship journey. In the State of Customer Expansion Report, we found that “64% of renewing accounts are multi-threaded.” We’ve all heard the horror stories of losing touch when a key contact leaves the building. It’s like trying to keep a plant alive—you need more than just one little sprout! That’s why at Gainsight, we advocate for multi-threaded relationships.
Key Finding: 64% of renewing accounts are multi-threaded.
Nurturing connections with multiple stakeholders in your customer accounts keeps you safe and sound, even when change happens. By fostering relationships across different departments and ensuring everyone is in the loop, you not only protect your customer relationships but also create a safety net for continuity. Plus, with slick, streamlined handoffs between Sales, Support, and other customer-facing teams, your customers can rest easy knowing they’re in good hands no matter who’s on call.
3. Stop Wasting Time on the Wrong Accounts
Listen up, team leaders! We know efficiency is the name of the game, and our Staircase AI dashboard is your new best friend. Imagine having a powerful tool at your fingertips that shows you exactly how your team is performing. You can zoom in on their activities, see where they’re investing their time, and check it against your clients’ annual recurring revenue (ARR). This empowers you to understand which customers are draining your team’s time, and where you may be underinvested.
By understanding where your team is spending their precious hours, you can spot if they’re getting bogged down with lower ARR accounts. And let’s face it—we’d all prefer to channel our energies toward those clients that scream “growth opportunity!” With easy-to-digest data at your disposal, you can quickly pivot your strategy and keep your team laser-focused on the activities that will have the most impact.
Learn More in the State of Expansion Report
At Gainsight, we’re all about empowering your team to think big when it comes to customer expansion. With our Staircase AI technology, you can uncover real-time insights, foster robust connections, and amp up your team’s efficiency.
Curious about how to become a growth superhero? Dive into our State of Customer Expansion report and learn how you can supercharge every interaction with your customers. Together, let’s unlock the full potential of your customer relationships and take your expansion game to new heights!
