The Growth Product Manager: Product-Led Growth for the Enterprise

Growth product management is thriving, adding a ton of value for organizations and helping to deliver on commercial goals once relegated to sales and marketing functions.

Mickey Alon continues the conversation about the Growth Product Manager role, this time with guest speaker Nadia Rusenova, Growth PM at Software AG.

You will learn about:

• How enterprise organizations can leverage product-led growth
• The optimization process of trials and onboarding
• Cross-functional success alignment
• Tips for aligning people, processes, and platforms as part of a PLG motion